LOS ANGELES, USA // Sheira Rees-Davies is Executive Producer of Entertainment, Music, and Branded Content at Scheme Engine. After managing various world-renowned artists for more than a decade, Sheira moved into the realm of film and advertising, where she founded the music division at Anonymous Content, serving as Executive Producer for ten years. She further honed her industry acumen at Hello!, A White Label Product, Underground/Uground, and Squeak Pictures, until she joined Scheme Engine in 2014. Over the course of her career, she has produced hundreds of music videos, as well as films, commercials, and branded content, working with artists including Coldplay, Jay-Z, P!nk, H.E.R, Nine Inch Nails, Beyonce, Celine Dion, among others. Her work has won countless awards including MTV VMAs, MVPAs, UKMVAs, BET Awards, Grammys, Clios, and 3D Film Festival Awards. Her most recent film Buddy Guy: The Blues Chase The Blues Away premiered at the 2021 Tribeca Film Festival.