2022 Juror

Arlene Pitterson

Director of Partnerships


Arlene Pitterson

NEW YORK, USA // Arlene Pitterson is an award winning marketer and diversity expert who specializes in creating memorable event activations for clients and consumers. Arlene has worked with Fortune 100 companies creating and managing national events with clients such as Coca Cola, Pfizer, United Healthcare, Netflix, Goodreads, Unilever and Proctor & Gamble. Her experience in music, fashion, alcohol, beer, automotive, and education has given Arlene a unique voice. She also lends her voice to advocating for afrolatinx representation worldwide. As the director of strategic partnerships and education she connects brands to Cannaclusive’s mission of educating, advocating, and promoting the business of cannabis. Arlene currently is a VP, Executive Producer at VMLYRCommerce was an adjunct instructor at the Fashion Institute of Technology, instructing students in integrated marketing and event planning.

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